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7 Items
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General Management Hyper Island: A Creative Business School's Disruptive Maneuvers to Hold its Ground in the Education Landscape (B)Set in two parts the case documents the manoeuvres of a creative digital business school, Hyper Island (HI). Part A is set in December 2019 and narrates the biased decisions HI to pursue a flawed business model. The case is discussed from the perspective of Melanie Cook, the Asia-Pacific Managing Director of HI in Singapore. Cook played a key role in HI's strategy team. In 2017, HI launched a consulting service to design and deliver bespoke learning journeys for its corporate clients to generate more revenue and create a unique competitive advantage. Since it overlooked the potential pitfalls due to prolonged sales cycles and resultant costs, HI landed in financial troubles. Cook and her team faced the dilemma of abandoning the consultancy business model and switching to a new business model that would shorten the sales cycle, slash costs, and bring in more revenue. Part B of the case documents how pivoting to a productized business model helped HI gain revenue growth and improve its bottom line. While the course correction saved HI from imminent financial failure, new challenges emerged. Cook had to find means of keeping the employees engaged and securing their buy-in to drive the productized business model.
Learning Objectives:
By reading and discussing the case, students will learn how to:
- avoid bias in decision-making
- pivot successfully for sustained growth
- productize services for profitability and competitive advantage
- remain customer oriented for successful productization
- secure organization buy-in and engage employees during pivoting
Learn MorePublished: Aug 2, 2022₹399.00 -
General Management Hyper Island: A Creative Business School's Disruptive Maneuvers to Hold its Ground in the Education Landscape (A)
Set in two parts the case documents the manoeuvres of a creative digital business school, Hyper Island (HI). Part A is set in December 2019 and narrates the biased decisions HI to pursue a flawed business model. The case is discussed from the perspective of Melanie Cook, the Asia-Pacific Managing Director of HI in Singapore. Cook played a key role in HI's strategy team. In 2017, HI launched a consulting service to design and deliver bespoke learning journeys for its corporate clients to generate more revenue and create a unique competitive advantage. Since it overlooked the potential pitfalls due to prolonged sales cycles and resultant costs, HI landed in financial troubles. Cook and her team faced the dilemma of abandoning the consultancy business model and switching to a new business model that would shorten the sales cycle, slash costs, and bring in more revenue. Part B of the case documents how pivoting to a productized business model helped HI gain revenue growth and improve its bottom line. While the course correction saved HI from imminent financial failure, new challenges emerged. Cook had to find means of keeping the employees engaged and securing their buy-in to drive the productized business model.
Learning Objectives:
By reading and discussing the case, students will learn how to:
- avoid bias in decision-making
- pivot successfully for sustained growth
- productize services for profitability and competitive advantage
- remain customer oriented for successful productization
- secure organization buy-in and engage employees during pivoting
Learn MorePublished: Aug 2, 2022₹399.00 -
Human Resource Management The Great Union Journey: Amalgamation of Union Bank Of India, Andhra Bank, And Corporation Bank
Set in April 2021, the case study traces the process of amalgamation of the Union Bank of India (UBI) with the erstwhile Andhra Bank (e-AB) and Corporation Bank (e-CB) following the announcement by the Ministry of Finance (MoF), Government of India (GoI), on August 30, 2019. With the Amalgamation Effective Date set as April 1, 2020, Rajkiran Rai G., the Managing Director (MD) and Chief Executive Officer (CEO) of UBI, who oversaw the amalgamation project was faced with formidable challenges. The banks had distinctive cultures and values. While UBI was pan-national, the employee and customer compositions of the e-AB and e-CB reflected their regional dominance. The case documents how Rai and his team successfully integrated people, products, policies, cultures, technology, and customers within a stringent and short timeline. It describes the sustained efforts to unify employees under a common identity and align them toward the shared vision of becoming the best in the industry. The case provides an overview of the differentiated measures undertaken by Rai and his team to engage the different stakeholders, the governance structure for decision making and implementation, comprehensive measures to ensure transparency through communication and access to resources, meticulous planning, delegation, monitoring, and course corrections in the face of obstacles. One year after the AED, the financial performance of UBI testified to the success of the amalgamation. However, Rai had to foster a customer-centric and performance-oriented culture at UBI. He had to fortify the bank’s future prospects by institutionalizing the learnings from the transformation. As the bank embraced digital transformation more frequent changes were imminent. Rai had to tackle the challenge of building an agile, mission-driven, and learning-oriented organization.
Learning Objectives:
By analyzing the case, participants will learn to
- address the concerns of the different stakeholders in mergers and acquisitions,
- lead organizational transformation in general and overcome the challenges of transforming public-sector entities,
- promote collaborative cultures despite diverse backgrounds and priorities
- foster a learning culture in an organization -implement measures to enhance organizational agility.
Published: May 30, 2022₹399.00 -
General Management Making it to the Top: Lessons of Organizational Transformation from Future Generali India Life
Set in Mumbai, India, during 2020, the case explores how Munish Sharda, the Managing Director (MD) and Chief Executive Officer (CEO) of Future Generali India Life Insurance Company Limited (FGILI), turned around the firm's key business metrics. FGILI was a joint venture of Future Group, an Indian retail behemoth; Generali Group, a leading Italian insurance company; and Industrial Investment Trust Limited (IITL), an investment trust company. In 2014, seven years after its incorporation, FGILI was persistently underperforming on several key business metrics. The company brought Sharda on board to effect an organizational transformation. He implemented a well-orchestrated transformation plan by focusing on building an ethical foundation, fostering customer centricity, and grooming a strong leadership team to steer business strategies. He also harnessed technology to build organizational capacity for the transformation. Ruchira Bhardwaja, the Chief Human Resource Officer (CHRO), aided Sharda in operationalizing the transformation strategy. Five after the transformation began, FGILI had improved its rank among the country's life insurers, enhanced customer satisfaction, and mitigated workforce attrition. The COVID-19 pandemic outbreak in January 2020 brought the world to a standstill and hamstrung FGILI's transition. With most of its employees working from home, FIGILI had rolled out measures to sustain the changes and gains it had accomplished. With a surge in demand for coverage anticipated, Bhardwaja had to uphold the performance orientation and customer centricity of FGILI's workforce, which had suddenly become widely dispersed and remote. Meanwhile, Sharda, not satisfied with having risen to the 15th spot among the country's life insurers, wanted FGILI to become one of the top 10. He was concerned about the way forward for increasing FGILI's growth, which was short of the targeted 30% compound annual growth rate (CAGR).
Learning Objective
Students will learn how to: develop and implement an organizational transformation roadmap; align the human resource function with business strategy and its outcomes; build organizational capabilities for a transformation and integrate change initiatives across functions; foster and sustain a performance-oriented organization culture in the face of a crisis.
Learn MorePublished: Jun 29, 2021₹399.00 -
OB and Leadership Walmart-Flipkart: A Deal Worth Its Price?
The case, set in May 2018, follows an analyst as she undertakes the challenge of decoding the acquisition strategy behind a deal that rattled both venture capitalist and tech startup circles in India. Ananya Menon, Chief Consultant for Retail and E-Commerce at a research and consulting firm in India, had been asked by a client to provide a report on the recent acquisition of the Indian marketplace major Flipkart Pvt. Limited by the Arkansas-based retail behemoth Walmart Inc. Founded in 2007, Flipkart, buoyed by multiple massive funding rounds, had registered meteoric growth both in terms of revenue and market share, and dominated the Indian online retail industry. Though it faced a few setbacks due to misplaced strategies and regulatory changes, it managed to cement its position as the market leader with a share of nearly 40% of the market in terms of gross merchandise value (GMV). However, analysts were sceptical about the sustainability of this position, as the company was a long way from profitability and was burning cash in the form of massive discounts to augment its customer base. Moreover, Amazon Inc., another leading global marketplace company, with deep pockets and top-of-the-line technological capabilities, was close on its heels. Walmart had waited on the fringes of the Indian retail industry since 2007 when the market was opened to foreign investors, but regulatory barriers had confined its operations to the wholesale segment. The e-commerce segment was opened to foreign investment eventually, but under several restrictive conditions. Walmart leapt at the chance and acquired a 77% stake in Flipkart, the leader in the online retail segment. However, the deal price of US$ 16 billion for a company that was consistently making huge net losses sent shockwaves across the VC and e-commerce community. As speculation and debate over the move mounted, Menon was tasked by her client with demystifying the strategic rationale behind the deal.
Learning Objective
Learn MoreFrom the case discussion, students will learn to: · Analyze and evaluate the rationale for M&A deals; · Analyse the risks and implications involved in M&A; · Value a tech startup that is a potential acquisition target. This case is suitable for undergraduate and postgraduate classes exploring market entry and consolidation strategies, and for introducing them to the fundamentals of business valuation.
Published: Mar 26, 2020₹399.00 -
General Management Project Sashakt: The Scaling-Up Dilemma of a Women's Empowerment Initiative in India
The case, set in October 2017, follows the predicament of two enterprising young women, Saranya Das Sharma (Saranya) and Aamiya Viswanathan (Aamiya ), the founders of Project Sashakt. After learning that a large number of girls dropped out of school after reaching puberty due to lack of access to affordable disposable sanitary napkin and the adverse impact on the environment caused by the rampant use of disposal of non-indegradable sanitary napkins, Saranya and Aamiya founded Project Sashakt (Sashakt). It crowdsourced fund and procured 100% compostable sanitary pads that it distributed free of cost to the beneficiaries in and around Delhi. In addition, Sashakt conducted awareness workshops and outreach programs to educate the girls on MHM and dispel the taboos surrounding menstruation and they eventually extended their outreach programs to nearby slums. Sashakt's suppliers, Aasma Foundation and Aakar Innovations, were supportive of the cause and supplied biodegradable sanitary napkins at subsidized prices. Yet, as Sashakt grew, in order to become financially self-reliant and sustainable, the founders began to seriously consider the idea of vertically integrating the operations by setting up a biodegradable sanitary pad manufacturing unit in a village in Bihar, a state in Eastern India with poor gender parity indicators. They hoped that the manufacturing unit would not only create employment opportunities for disadvantaged rural women but also produce cost-competitive supplies for the project's free distribution drives, thereby scaling the scope and impact of Sashakt. The proposed venture involved a large capital outlay, yet that was the least of their concerns. They were more concerned about the potential implications of a non-profit transitioning into a social enterprise and the challenges and risks involved in setting up - and scaling up - the proposed venture.
Learning Objective
Learn MoreThe students can learn to address the issues that surface when a nonprofit entity transitions to a social enterprise. They will learn to evaluate and choose right scaling strategies, assess factors when structuring a social enterprise and manage the risks involved in it. The case is also a good means to expose students to the elements involved in decisions regarding manufacturing strategy and business proposal evaluation, in general.
Published: May 28, 2019₹399.00 -
General Management Verka: Transforming a 50-Year-Old Government Cooperative Into A Profitable Enterprise
The case, set in August 2017 in the state of Punjab, India, follows the transformational efforts of Manjit Singh Brar, the Managing Director of Punjab State Cooperative Milk Producers' Federation Limited (Milkfed), the apex body of Punjab's dairy farmers' union. He had taken the reins of the cooperative in March 2015 after holding several top-level administrative positions as a civil servant. At the time of his appointment as the MD, the cooperative was witnessing a decline in its revenue and profit growth. More importantly, Milkfed's brand, Verka, was under siege from Amul, a brand of Gujarat Cooperative Milk Marketing Federation (GCMMF), which had invaded the Punjab market. Brar was tasked to turn around the cooperative and also to tackle the threat posed by Amul, a pan-national brand that was not only financially resourceful but also managed by a team of dairy technocrats and commercial experts. After securing the government's mandate for his transformation roadmap, Brar rolled out measures to overhaul the organization and shake it out of its bureaucratic complacency. He instituted accountability and efficiency across the organization by implementing commercial management principles and practices. He also put the cooperative on the track to attaining sustained growth in revenue and profitability by revamping its brand positioning, distribution and advertising, and by tweaking the product mix. Brar reinforced Verka's competitive advantage by unleashing defensive strategies and established new means of growing its revenue and market share to fortify its leadership position in the market against Amul. As a financially resourceful brand with a robust procurement network across the nation, Amul was keen on starting a price war in Punjab and disrupting both ends of Verka's value chain. Brar had to find the means to grow Verka's revenue and profits amid tough competition from Amul.
Learning Objective
Learn MoreThe case could be used for graduate, post graduate students of business administration as well as EMBA students to teach concepts such as organizational transformation, leadership and competitive strategy. Students will learn to manage the operational constraints of leading change in cooperatives, overcome organizational transformation challenges, plan, implement and lead change, turnaround organization and evaluate competitive positioning and implement right strategies.
Published: May 28, 2019₹399.00
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